ISKCON Bangalore's "New Form of Sankirtan"
"Chaitanya Mahaprabhu, 500 years back, introduced the sankirtan movement. Sankirtan means large number of people come together and chant the holy names of the Lord together. Srila Prabhupada, when he went to the West, he introduced this nama-sankirtan in the streets of New York, in the streets of Western cities. It was a common sight and everyone knew that Hare Krishna people chanting the holy names of God.
With the rising of so many malls all over the country we were thinking of some innovative way by which the people in the mall could actually witness such sankirtana and that is how we got the idea to fuse the flash mob concept with the sankirtan.
We feel that it's really divinely inspired modern way. It's really historic that a new form of sankirtan has emerged, wherein people very happy to actually watch and participate in chanting the holy names of the Lord. And this is going to set the trend for future sankirtan movement"
(Madhu Pandit Dasa - 'The Making of Hare Krishna Flash Mob' YouTube video - published 12/11/2015)
"I never thought about the audience. I was prepared to chant even if there were no men present to hear me. The principle of chanting is to glorify the Lord and not to attract a crowd. If Krishna hears nicely then he will ask some sincere devotees to gather in such place." (Prabhupada Letter 67-11-12)
"As soon as the disciple thinks independently, not caring for the instructions of the spiritual master, he is a failure." (Srimad-Bhagavatam 8.17.1, purport)
Please see: Srila Prabhupada - Kirtan Standards